Sunderland have officially completed the signing of Dutch striker Brian Brobbey from Ajax, finalizing the deal just hours before the transfer window slammed shut. The 23-year-old forward now embarks on a high-stakes Premier League project in the North East.
Deal Details & Timing
After weeks of speculation and interest from clubs like Rennes, Stuttgart, and Atalanta, Sunderland moved decisively on Deadline Day to secure Brobbey’s signature. The deal came together swiftly, with Ajax granting permission for Brobbey’s departure following Sunderland’s urgent late push.
Why Sunderland Made the Move
The newly promoted Black Cats have already been busy in this summer window, strengthening across the pitch with significant additions in midfield, defense, and attack. Brobbey’s arrival adds a powerful, dynamic focal point to their front line, an exciting addition to complement an evolving squad.

Brobbey’s Style
Brobbey has developed into one of Dutch football’s most imposing forwards. Strong, quick, and direct
A Swift Turnaround for Ajax
Ajax didn’t plan for a long goodbye. Just weeks ago, they placed a premium on the striker, seeking around €25M or more for his services. With Rennes offering just over €20M and negotiations bogging down, Ajax faced the reality of balancing sales and squad depth ahead of their transfer deadline.
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